Celebrating Indian Dance Forms…: Malabar launches Nrityanjali Jewellery Collection

Mysore/Mysuru: Malabar Gold and Diamonds, one of the largest gold and diamond retail chains in the country, launched its latest jewellery collection ‘Nrityanjali’— a tribute to dances of India.

Nrityanjali by brand Divine from Malabar Gold & Diamonds is an exquisite jewellery collection that captures the grace of traditional Indian dance forms in pure gold.

Intricate craftsmanship and carving techniques are highlighted in the creations that make up this collection. Every piece is hand-crafted in 100% BIS Hallmarked pure gold and accented with precious gemstones for elevated elegance. The sleek curves and studded jewels add sharp dimensionality to the designs, which portray different poses, forms & mudras of classical dance forms. The collection is replete with a wide variety of designs comprising necklaces, earrings, rings and bangles featuring the signature motifs.

Speaking about the new collection, M.P. Ahammed, Chairman, Malabar Group, said: “With the ‘Nrityanjali’ collection, we wish to highlight the traditional and artistic values associated with our brand and pay homage to the traditional dances of India.”

The Nrityanjali collection is now available in all Malabar stores across Karnataka.

Established in 1993 in the historic Indian city of Calicut, the brand currently operates 280 plus stores across 10 countries.

This post was published on May 25, 2022 6:29 pm