Mysuru: Karnataka Soaps and Detergents Limited (KSDL), the State-run manufacturer of the iconic Mysore Sandal Soap, is ramping up efforts to boost its presence in international markets, Industries Minister M.B. Patil announced on Wednesday.
Speaking at a function at Karnataka State Open University, where safety kits were distributed to frontline Forest personnel, Patil revealed that 82 percent of KSDL’s sales currently come from States outside Karnataka, primarily Andhra Pradesh, Telangana and Tamil Nadu. Only 18 percent of sales are within Karnataka.
“To expand KSDL’s market footprint, we are working to make its products available across all Indian States and explore international opportunities,” said the Minister. He added that the Government is encouraging institutions, including hostels and Government offices, to purchase KSDL products to improve profitability and brand visibility.
KSDL, which recently posted a profit of Rs. 416 crore, has attributed its financial growth to improved product quality and streamlined operations. Out of this profit, Rs. 2 crore from the CSR fund has been used to provide safety kits to Forest staff.
KSDL has enhanced its e-commerce and export capabilities and is now preparing to launch a premium fragrance product made with jasmine essence, priced at Rs. 2.6 lakh per kilogram.
Outlining the company’s roadmap, Patil said, “Our target is to grow KSDL into a Rs. 5,000 crore company within the next three years through product innovation, wider distribution and sustainable practices.”
KSDL Chairman C.S. Nadagouda shared that the company still imports sandalwood oil for its products. However, KSDL is willing to supply high-quality sandalwood saplings to promote domestic cultivation, subject to approval from Forest Department.
MLC Dr. Yathindra Siddaramaiah praised KSDL’s ability to remain profitable while preserving a century-old legacy. He lauded the initiative to support Forest personnel with safety gear, recognising their critical role in forest conservation.
This post was published on June 5, 2025 6:32 pm