Pro Kabaddi continued its remarkable run with Season 5 as hundreds of millions tuned in to catch the riveting Kabaddi action this season.
The tournament followed a stellar opening in Hyderabad and travelled across 12 cities before the finale in Chennai.
At the end of Season 5, gross impressions for India’s most watched non-cricketing league stood at 313 million with a watch time of 100 billion minutes.
In 2017 season, Pro Kabaddi finals (26.2 million) surpassed P.V. Sindhu’s Rio Olympics finals (17.2 million) last year’s Pro Kabaddi finals (15.2 million) as well as the Indian Super League finals (15 million) in average impressions.
The summit showdown of Pro Kabaddi 2017 was just behind Indian Premier League (IPL) finals, which witnessed 39.4 million.
This year, Patna Pirates completed a hat-trick of titles when they thrashed Gujarat Fortunegiants 55-38 to win Pro Kabaddi Season 5.
This post was published on November 10, 2017 6:31 pm