Mysuru:  Dr. Prakash Awasthy of MYRA School of Business, Mysuru, is visiting the US and will be presenting his paper titled “Organised Secondary Markets for Limited Edition” at the 40th Annual ISMS Marketing Science Conference (2018) to be held from June 13 to 16 in Philadelphia, Pennsylvania, hosted by Temple University, Fox School of Business.

The ISMS Marketing Science Conference is one of the top notch annual conference run under the auspices of the INFORMS Society for Marketing Science (ISMS) sub-branch. This conference brings together leading marketing scholars, practitioners, and policy-makers with a shared interest in rigorous scientific research on marketing problems. His paper is co-authored with Aruna D. Tatavarthy of IIM Ahmedabad.

Dr. Awasthy is a Ph.D. (Fellow in Management) from the Indian Institute of Management, Bengaluru. He specialises in Production and Operations Management area. He also holds a Master of Technology in Electrical Engineering from Indian Institute of Technology, Kanpur.

Before joining MYRA, he had four years of industrial experience in firms like Crompton Greaves Limited, Tata Steel Limited, and Centre for Digital Financial Inclusion.