In Briefs

Ph.D awardee

February 28, 2023

C.I. Aashish has been awarded Ph.D in Management by the Visves- varaya Techn-ological Univer-sity (VTU), Belagavi, for his thesis ‘Effectiveness of Sales Promotion Practices & CRM Initiatives at Select Organised Retail Stores – Mysuru’ submitted under the guidance of Dr. M.S. Yathish Chandra.

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Mysuru’s favorite and largest circulated English evening daily has kept the citizens of Mysuru informed and entertained since 1978. Over the past 45 years, Star of Mysore has been the newspaper that Mysureans reach for every evening to know about the happenings in Mysuru city. The newspaper has feature rich articles and dedicated pages targeted at readers across the demographic spectrum of Mysuru city. With a readership of over 2,50,000 Star of Mysore has been the best connection between it’s readers and their leaders; between advertisers and customers; between Mysuru and Mysureans.

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