Joyalukkas launches nationwide campaign
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Joyalukkas launches nationwide campaign

January 28, 2026

‘Biggest Jewellery Sale of the Year’

Mysore/Mysuru: Joyalukkas, the world’s favourite jeweller has announced the launch of its nationwide campaign titled ‘The Biggest Jewellery Sale of the Year.’ This initiative aims to bring exceptional value to jewellery shoppers in India.

Valid from Jan.23 to Feb.22, 2026, the festival reinforces Joyalukkas’ commitment to offering unmatched choice, quality and service through its extensive retail network.

With over 190 showrooms across 12 countries, Joyalukkas continues to be the preferred jewellery destination for millions of customers, known for combining global design sensibilities with trusted craftsmanship.

Exceptional Value & Design Variety

During the campaign period, customers will get to enjoy a flat 40% off on making charges (V.A.) across the brand’s extensive range of jewellery categories, including Gold, cut and uncut Diamonds, Precious Stones, Platinum and Silver jewellery.

The offer extends across Joyalukkas’ vast portfolio of over one million design choices, encompassing Indian traditional styles, contemporary creations, Italian and Turkish influences, ethno-contemporary designs and globally inspired collections. Each piece reflects the brand’s hallmark of quality, precision and aesthetic excellence.

Leadership Perspective

Announcing the campaign, Dr. Joy Alukkas, Chairman of the Joyalukkas Group, said, “At Joyalukkas, our philosophy has always been to ensure every customer enjoys a truly joyful shopping experience. Through the Biggest Jewellery Festival of the Year, we are delighted to offer our patrons exceptional value along with the finest and widest selection of jewellery. This initiative reflects our ongoing commitment to delivering superior service, premium ambience and world-class craftsmanship at every showroom.”

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Elevated Shopping Experience

Beyond the attractive festival offer, Joyalukkas continues to deliver an enhanced retail experience through its state-of-the-art showrooms. Customers benefit from thoughtfully designed interiors, personalised assistance from trained jewellery consultants and premium facilities that make every visit comfortable and memorable.

Comprehensive Customer Assurance

In addition to the festival discounts, every purchase at Joyalukkas is supported by a suite of customer-centric benefits, including free lifelong maintenance, one-year free insurance and assured buyback, reinforcing the brand’s promise of trust and long-term value.

Customers can enjoy the celebration of design, value and craftsmanship at their nearest Joyalukkas Showroom.

ABOUT

Mysuru’s favorite and largest circulated English evening daily has kept the citizens of Mysuru informed and entertained since 1978. Over the past 45 years, Star of Mysore has been the newspaper that Mysureans reach for every evening to know about the happenings in Mysuru city. The newspaper has feature rich articles and dedicated pages targeted at readers across the demographic spectrum of Mysuru city. With a readership of over 2,50,000 Star of Mysore has been the best connection between it’s readers and their leaders; between advertisers and customers; between Mysuru and Mysureans.

CONTACT

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