To  provide customers ‘Har Din Kuch Naya’ experience

Mysore/Mysuru: Nexus Malls, the retail platform in India owned and managed by Blackstone Real Estate funds, has announced Amitabh Bachchan as their ‘Happyness Ambassador’.

This is a unique, one-of-a-kind partnership with India’s biggest global superstar to provide customers with a ‘Har Din Kuch Naya’ experience.

Amitabh Bachchan is one of the most iconic celebrities in India, who is an all-time favourite across different age groups. He is a household name renowned for his award-winning acting career and charitable efforts.

“We are extremely privileged to welcome Amitabh Bachchan to our Nexus Malls family. He has a remarkable ability to connect with different age groups,” said Dalip Sehgal, CEO, Nexus Malls.

“I am delighted to endorse Nexus Malls. Together, we will try and  further aim at curating new experiences for the customers each time they visit Nexus Malls,” said Amitabh Bachchan.

Since its inception in 2016, Nexus has become India’s largest retail platform with 17 properties across 13 cities. In June 2022, Nexus Malls unveiled a new brand identity, which represents joy, excitement, freshness, life, and magic – and most importantly, happyness.

Nexus Malls today operates across 17 major malls in the country spread across 13 cities which include Mysuru, Bengaluru, Mangaluru, Hyderabad, Mumbai, Pune, Amritsar, Chandigarh, Ahmedabad, Bhubaneswar, Indore and Udaipur.