Mysur: Acer, one of the largest technology brands in the world, successfully conducted ‘The Metamorph’ programme in partnership with MYRA School of Business at the latter’s premises here recently.
The two-week programme was developed with the aim of training the newly-recruited Acer retail sales force in critical retailing and career skills. The programme is a unique initiative in the industry, and a first of its kind, where the field sales force was trained in both job and career skills.
The curriculum included topics covering the retail industry and retailing trends, consumer behaviour, consultative selling, the sales process, and various self-development and behavioural skills for personal and career success. As part of the programme, participants had an opportunity to apply the skills through experiential activities, simulations, and role plays to prepare them to succeed in the competitive retail environment. Graduating participants will be deployed at selected Acer stores to further their learning from customer experiences, physical layout, and technology integration.
At the launch of the programme, Harish Kohli, President and Managing Director, Acer India said, “We are delighted to partner with MYRA School of Business for the Metamorph programme. We realised that there is a need to prepare new graduates joining Acer with skills in demand. That is why this joint programme will help them to adapt to a quickly changing retail and sales environment by learning from one of the top business schools and experienced professionals. Acer believes in empowering people and this initiative will enable them to be more rounded professionals and excel in their careers.”
Dr. Prakash K. Nair, Director of Research and Outreach at MYRA said, “In today’s fast paced business environment the need for quality skill development is extremely crucial to prepare professionals to compete, succeed, and stay ahead of the curve. We are really excited and glad to have partnered with Acer in conducting this rigorous skill development programme for the fresh recruits of Acer’s retail sales team.”